Terms of Use

Welcome to Fleuraby. These Terms of Use (the "Terms") govern your use of the website www.fleuraby.com, the dashboard application, the WhatsApp bot and the "Flora" AI agent (together: the "Service"), operated by Shurani Ofir (Osek Patur / exempt dealer), Business No. 304867716, 8 HaAlonim Blvd, Apt. 80, Be'er Ya'akov (the "Fleuraby" or "we").

By using the Service, registering an account, or taking any action on your behalf within the Service, you declare that you have read, understood and fully agreed to these Terms and to the Privacy Policy. If you do not agree to any term — you must cease using the Service immediately.

In the event of a conflict between these Terms and a separately signed agreement between you and the Company — the provisions of the signed agreement shall prevail.

• "Service" — all of Fleuraby's products and features, including the website, the dashboard application, the WhatsApp bot, Flora AI, the payment import and processing mechanisms, and any feature added in the future.
• "Customer" — the joint-property representation (building committee), a committee member, a property manager, or any entity engaging Fleuraby to manage one or more buildings.
• "User" — any person accessing the Service, including committee members, residents, apartment owners, property managers and professionals.
• "Building Data" — all information related to a particular building, including details of residents and apartment owners, payment records, service calls, notices and correspondence.
• "User Content" — any text, image, file, WhatsApp message or data uploaded or sent by a User.
• "Flora" — Fleuraby's artificial-intelligence agent based on large language models (LLM), providing automated responses, call classification and message processing.
• "AI Output" — any response, classification, summary, draft or file generated by Flora.
• "Sub-processor" — a third party providing infrastructure or processing services for Fleuraby. A detailed list appears in Section 16.
• "Bank reference" — a unique identifier of a banking transaction (Asmachta), used to identify a payment and prevent duplicates.

3.1 Opening an account

Use of the Service requires creating an account and providing accurate, up-to-date and complete details. The User undertakes to keep access credentials confidential (including the phone number linked to WhatsApp) and to notify us immediately of any suspected unauthorized use.

3.2 Minimum age

The Service is intended for adults (18+). Use by a minor is conditional upon the express consent of a parent or legal guardian.

3.3 Responsibility for account activity

The Customer is responsible for all activity carried out in its account, including activity initiated by its representative or an active committee member. Report unauthorized use: ofir@fleuraby.com.

3.4 Identity verification with sub-processors

The process of linking a WhatsApp number to an account is performed via our WhatsApp gateway provider. We may perform additional verification (for example: a phone call, approval by an existing committee member, or a reference) before granting write permissions.

4.1 Engagement on behalf of the building

Engagement with Fleuraby on behalf of a joint property shall be carried out by the committee chairperson or a person authorized to do so by a resolution of the residents' general meeting, in accordance with the Land Law, 5729-1969 (Chapter F — joint properties). The signatory of the agreement declares that they are duly authorized to bind the building.

4.2 Separation of roles

The system distinguishes between role types: committee chairperson, committee member, apartment owner, resident, professional and property manager. Permissions are determined by role; data exposed by virtue of a role may not be used for any purpose other than that required to manage the building.

4.3 End of role and access revocation

Upon the end of a committee member's or office-holder's term, the Customer undertakes to notify Fleuraby within 7 days. We will revoke permissions within a further 7 business days. Responsibility for a delay in notice rests with the Customer.

4.4 Prohibition on misuse of neighbor information

A committee member accessing another resident's data does so solely to perform their role. Use of the information (including debt balances, payment details or call history) for any other purpose — including personal, commercial or social-pressure purposes — constitutes a material breach of these Terms.

5.1 Limited license

Subject to these Terms and to actual payment, Fleuraby grants you a personal, limited, non-exclusive, non-transferable and non-sublicensable license to use the Service solely for the purpose of managing a building in which you are a rights-holder, committee member or authorized manager.

5.2 Permitted use

• Managing service calls, maintenance and resident requests
• Distributing notices to apartment owners and residents through channels they have approved
• Tracking payment collection, importing bank files and managing the committee fund
• Using the reporting tools, the dashboard and aggregate performance data
• Communicating with Flora AI for day-to-day management

5.3 Prohibited actions

The following actions are prohibited within the Service:

• Use for any unlawful purpose or infringement of third-party rights
• Sending offensive, threatening, racist, sexual, inciting, harassing or privacy-violating content
• Attempting to hack, bypass protections, exploit security vulnerabilities or disrupt systems
• Collecting or extracting information about other users, including via scrapers
• Reverse engineering, decompilation or model extraction
• Operating bots, automated scripts or undocumented API interfaces without written approval
• Using the Service to train competing models or create a competing product
• Sharing, renting or transferring the account or access credentials
• Sending commercial advertising messages to residents who have not given consent as required by the Communications Law (Telecommunications and Broadcasting), 5742-1982 (the "Spam Law")

6.1 Customer ownership

The Customer retains full ownership of the Building Data and the content uploaded to the Service. These Terms do not transfer ownership of such data to Fleuraby.

6.2 Operational license for Fleuraby

By uploading content, the Customer grants Fleuraby a non-exclusive, royalty-free, worldwide license to store, process, back up, secure, display to authorized users, and transfer to sub-processors — solely for the purpose of providing the Service, improving it, and complying with legal obligations. The license expires upon deletion of the content in accordance with Section 14.

6.3 No use for model training

Fleuraby does not use Building Data, conversations with Flora, or resident details to train its general AI models or those of third parties, beyond the processing required to provide the Service on an ongoing basis. Any change to this policy will require express, separate consent.

6.4 Ownership of AI Output

Output generated by Flora for the Customer (for example: message drafts, receipts, summaries) belongs to the Customer, provided that the system components, models, prompts and code remain owned by Fleuraby (see Section 17).

6.5 Responsibility for content

The Customer is solely responsible for all content sent through its account. Fleuraby may remove content that breaches these Terms or the law, and suspend access to the account in cases of serious breach.

7.1 Nature of the AI service

Flora is a generative artificial-intelligence agent based on large language models (LLM) and on information available to it in the Customer's databases. Its responses are generated probabilistically and may be incorrect, partial, outdated or fabricated ("hallucinations") even when they appear authoritative.

7.2 Not a substitute for professional advice

Flora is not a substitute for legal, financial, accounting, engineering, medical, insurance or any other professional advice. Flora must not be relied upon for decisions with material monetary, legal, health or safety implications without independent verification.

7.3 Emergencies

In emergencies, Flora must not be relied upon. Contact immediately: 101 (Magen David Adom), 100 (Police), 102 (Fire and Rescue), or 1208 (Home Front Command during a security emergency).

7.4 No binding legal effect for AI decisions

Output generated by Flora — including suggestions, classifications, draft decisions and committee notices — is informational only. Binding decisions of the building committee require a formal resolution of the committee or of the residents' general meeting, in accordance with the Land Law and the bylaws of the joint property.

7.5 Automated actions and human-in-the-loop boundaries

The Service performs certain automated actions (for example: importing payments from bank files and identifying apartments via name matching). Automated actions crossing a critical threshold require human approval by the committee chairperson (for example: the approval queue in WhatsApp messages). The Customer undertakes to review faults, partial matches and exception notices distributed to it.

7.6 Responsibility to verify output

The User undertakes to verify every critical Flora output before acting on it, and in particular: payment amounts, resident identities, due dates, the wording of official notices and any legal information.

8.1 Plans and pricing

Plan details and prices are published on the site or provided in a separate quote. Fleuraby may update prices from time to time, with at least 30 days' prior notice, provided that an update shall not apply to a period paid in advance.

8.2 Billing

Billing is performed in advance at the start of each cycle (monthly or annual, at the Customer's choice), unless otherwise stated in the quote. Non-payment by the due date may lead to suspension of the Service following a 7-day notice.

8.3 VAT

Prices include VAT as required by law, unless expressly stated otherwise.

8.4 Add-on charges and excess AI consumption

Use exceeding the published Fair Use threshold, or activation of paid modules, will be charged according to the current price list.

9.1 Receipts generated through the Service

Receipts generated by the Service for resident payments are documentation issued on behalf of the Customer (the building committee). Their legal and accounting validity, and conformity with the Tax Authority's bookkeeping rules, are the Customer's sole responsibility.

9.2 No tax advice

Fleuraby is not an accounting body or a tax advisor. The receipt format or the Service's reporting tools must not be regarded as a substitute for professional advice, and in any case of doubt a certified accountant should be consulted.

9.3 Long-term retention

The Customer is responsible for retaining copies of receipts and accounting documents in accordance with the document-retention obligations applicable to it by law. Fleuraby retains copies in accordance with its data-retention policy (Section 14), but does not constitute a legal archive.

10.1 Automated data retrieval

Some Service features are based on automated retrieval of the Customer's (the building committee's) bank-account transactions, for the purpose of identifying deposits and tracking expenses. The Service uses an authorized external provider of financial-data connection and information services, operating under a license and supervision pursuant to the Financial Information Service Law, 5782-2021 (the "Financial Integration Provider").

10.2 Security and read-only access

The account connection is performed by the Customer in a secure, one-time manner against the Financial Integration Provider's servers. Fleuraby does not store the Customer's direct bank access credentials on its servers, and access to account data is limited to read-only for the purpose of processing transactions.

10.3 Fleuraby is not a banking corporation

Fleuraby is not a banking corporation and does not provide services under the Banking (Licensing) Law, 5741-1981. The Service performs reading and processing of financial information only, does not hold funds in trust, does not execute bank transfers, and does not hold the Customer's means of payment.

10.4 Import accuracy and reference matching

Apartment identification by the transaction party's name is based on a matching algorithm (fuzzy matching). Low-confidence matches remain in a "matching queue" and require manual approval. The Service uses the bank reference (Asmachta) to prevent duplicates. The Customer is responsible for reviewing the summary report distributed via WhatsApp after each import.

10.5 Customer responsibility

The Customer declares that it has the right and lawful authority to connect the joint property's bank account to the financial-integration services, and that such connection is made in accordance with all applicable law and with the agreements with the bank managing the account.

10.6 Limitation of liability

The Financial Integration Provider is an independent third party. Fleuraby is not responsible for any fault, availability, information security or data accuracy originating from the Financial Integration Provider or from the bank managing the account.

10.7 Revocation

The Customer may revoke the authorization and disconnect the bank-account connection at any time, via the Financial Integration Provider or by contacting ofir@fleuraby.com. Upon disconnection, future retrieval of transactions will cease. Data already retrieved and processed prior to disconnection (including payment matches and generated receipts) will be retained in accordance with the data-retention policy (Section 13 and the Privacy Policy), unless the Customer requests its deletion, subject to retention obligations under the law.

11.1 Communication channel

The Service uses WhatsApp Business via an external messaging-gateway provider to communicate with users. Use is also subject to the WhatsApp terms and the gateway provider's terms.

11.2 Consent to receive messages

By providing a phone number to a building account, the User consents to receiving operational messages from Fleuraby over the WhatsApp channel (including payment confirmations, import reports, committee alerts, and service-call updates). This consent does not constitute consent to advertising mailings, which will be sent only after separate approval in accordance with the Spam Law.

11.3 Opt-out

You may stop receiving operational messages by sending the word "STOP" ("הסר") to the bot, or by contacting ofir@fleuraby.com. Removal takes effect within 24 hours. Note: opting out of operational messages may impair the Service for you (for example: you will not receive payment confirmations).

11.4 Logging and message processing

Incoming and outgoing messages are stored and processed for the purpose of providing the Service, fault detection, quality improvement and protection against misuse. The messages do not constitute "interception" as defined in the Secret Monitoring Law, 5739-1979 — they are documentation of a conversation that takes place proactively with an automated system, with the knowledge and consent of the parties.

11.5 24-hour window

In accordance with Meta/WhatsApp Business policy, proactive messages on behalf of the committee sent outside the 24-hour window from the last incoming message must be sent using an approved Template that has passed Meta's approval process.

12.1 Cancellation by the Customer

The Customer may cancel the engagement at any time by written notice to ofir@fleuraby.com. The cancellation takes effect at the end of the current billing cycle, and in any case no later than 30 days from the date the notice is given.

12.2 Cancellation under the Consumer Protection Law

If the Customer is a "consumer" as defined in the Consumer Protection Law, 5741-1981, and the subscription transaction is a "distance-selling transaction", the Customer may cancel the engagement within 14 days of joining. The period of actual service used will be offset from the refund, together with a cancellation fee at the rate set by law (currently: 5% of the transaction value or NIS 100, whichever is lower).

12.3 Cancellation by Fleuraby

Fleuraby may suspend or terminate the engagement in the event of a material breach, non-payment, misuse, or pursuant to a legal compliance obligation. For a non-material breach — a 14-day notice to cure will be given.

12.4 Refunds

Except in the cases detailed in Sections 12.2 and 13.2, there is no refund for unused partial periods. In the event of termination by Fleuraby without breach by the Customer — a pro-rata portion of the subscription fee will be refunded.

13.1 Data export

At any time during the engagement, and up to 30 days after its end, the Customer may request an export of its Building Data in a machine-readable format (JSON and/or CSV). The first export upon termination will be provided free of charge. Additional requests may incur a reasonable fee.

13.2 Data retention after termination

After the engagement ends, the Building Data will remain in cold (read-only) storage for a period of up to 90 days, to allow restoration or export. After 90 days, the data will be irreversibly deleted, except for: (a) data that must be retained by law (for example: invoice records, tax evidence); (b) encrypted aggregate backups deleted in the regular backup cycle.

13.3 Immediate effects of termination

Upon termination of the engagement: (a) user access will be suspended; (b) the bot will cease sending proactive messages to residents; (c) active integrations (including bank retrieval) will be disconnected.

14.1 Availability targets

Fleuraby aims for monthly availability of 99.5%, calculated as actual available minutes divided by the minutes in the month, excluding planned maintenance for which at least 48 hours' prior notice was given.

14.2 Service credits

Subject to a written credit request within 30 days of the end of the relevant month:

• Monthly availability between 99% and 99.5% — a credit of 5% of the monthly subscription fee
• Availability between 97% and 99% — a credit of 10%
• Availability below 97% — a credit of 25%

The credit will be applied to the Customer's account toward the next billing and will not be paid in cash. The credit is the Customer's sole and exclusive remedy for unavailability.

14.3 Support

Support is provided on Israeli business days (Sun–Thu, 09:00–18:00), through: ofir@fleuraby.com and WhatsApp at +972-50-360-4140.

14.4 SLA exclusions

Unavailability resulting from: (a) faults at sub-processors (including cloud-infrastructure, messaging and WhatsApp/Meta providers); (b) force majeure (Section 21); (c) planned maintenance; (d) misuse or exceeding quotas — will not be counted toward the availability targets.

The processing of personal information is fully governed by the Privacy Policy, which forms an integral part of these Terms. The Privacy Policy details the types of information collected, the purposes of processing, the legal basis under the Protection of Privacy Law, 5741-1981, the list of sub-processors, data-retention periods, and the User's rights (access, correction and deletion).

Database registration: Following Amendment No. 13 to the Protection of Privacy Law (5784-2024), the general obligation to register databases with the Databases Registrar was abolished. Fleuraby manages its databases in accordance with the information-security obligations and data-minimization principles under the law, and will register a database to the extent that a specific registration obligation applies to it under the law.

Privacy inquiries: ofir@fleuraby.com.

16.1 Main sub-processor categories

• Leading international cloud infrastructure provider — compute, database storage, language models (LLM), authentication and hosting. Primary processing region in Israel where possible; some processing in the EU / US.
• WhatsApp Business and SMS gateway provider — message sending and receiving infrastructure.
• Meta Platforms (WhatsApp Business) — the WhatsApp Business infrastructure itself.
• AI logging and prompt-management tool — observability and configuration of the AI model.
• Authorized financial-data connection and integration (banking) provider — secure read-only retrieval of the committee's bank-account transactions (Israel).

Specific provider names are available to business customers upon request, subject to an NDA.

16.2 Transfer outside the borders of Israel

Some sub-processors also process information outside Israel (including in the EU and US). Such transfer is carried out subject to the Privacy Protection (Transfer of Data to Databases Outside the State Boundaries) Regulations, 5761-2001, and accepted adequacy frameworks (including the EU Standard Contractual Clauses, where relevant).

16.3 Changes to the sub-processor list

Fleuraby may add or replace sub-processors, subject to at least 30 days' prior notice. If the change is material and the Customer objects for a reasonable cause, the Customer may terminate the engagement without penalty and receive a pro-rata refund.

17.1 Fleuraby's property

The code, algorithms, prompts, fine-tuned models, system architecture, designs, logos and the trademarks "Fleuraby", "Flora" and any mark appearing on the site — are the exclusive property of Fleuraby or its rights-holders. They may not be copied, reproduced, distributed, translated, used to create derivative works, or used to disclose trade secrets.

17.2 Customer property

The Building Data, the content uploaded by the Customer, and any AI Output generated for it under Section 6.4 — remain owned by the Customer.

17.3 Feedback

If the Customer sends Fleuraby an idea, suggestion, bug report or improvement feedback — it grants Fleuraby a free, worldwide, irrevocable and unlimited license to use it for any purpose.

18.1 Express disclaimer

The Service is provided "AS IS" and "AS AVAILABLE", without any representation or warranty, express or implied, including any express or implied warranty of fitness for a particular purpose, merchantability, non-infringement, accuracy or continuity of operation. The Company does not warrant that the Service will be error-free, that Flora will be accurate, or that faults will be fixed within any particular timeframe.

18.2 Monetary liability cap

Subject to Section 18.3 — Fleuraby's aggregate liability to the Customer, on any cause whatsoever, shall not exceed the amount actually paid to the Company by the Customer in the 12 months preceding the event giving rise to the claim.

18.3 Liability that cannot be limited

Notwithstanding the foregoing, the liability limitation does not apply to: (a) gross negligence or willful misconduct; (b) breach of confidentiality obligations by Fleuraby; (c) infringement of a third party's intellectual-property rights by Fleuraby; (d) any liability that cannot be limited under mandatory law, including liability under the Defective Products Liability Law, 5740-1980, or under the Standard Contracts Law, 5743-1982.

18.4 Exclusion of indirect damages

Subject to Section 18.3, Fleuraby shall not be liable for indirect, consequential, incidental, special or punitive damages, including loss of profits, loss of goodwill, loss of data or substitute costs.

19.1 Indemnification by the Customer

The Customer undertakes to indemnify Fleuraby (including its employees and representatives) for any damage, loss, expense and reasonable attorneys' fees arising from: (a) its breach of these Terms; (b) User Content it uploaded to the Service; (c) unauthorized use of its account; (d) infringement of third-party rights.

19.2 Indemnification by Fleuraby

Fleuraby will indemnify the Customer for a third-party claim alleging that the Service itself (in its form not integrated with the Customer's content or third-party software) infringes that third party's intellectual-property rights in Israel, provided that the Customer: (a) notified Fleuraby of the claim in writing without delay; (b) allowed Fleuraby to lead the defense and negotiation; (c) reasonably cooperated. This indemnification is subject to the cap in Section 18.2.

The Service may include links or integrations to third-party services. Fleuraby is not responsible for the content, availability, information security or privacy policy of third-party services, even if the Service itself relies on them to operate (for example: faults at the messaging-gateway providers, the cloud infrastructure or WhatsApp/Meta).

Fleuraby shall not be liable for any delay or interruption in the Service resulting from circumstances beyond its reasonable control, including: natural disasters; war; acts of hostility; states of emergency; pandemics; strikes; power or communications outages; cyber attacks and DDoS; faults or unavailability at sub-processors (including the cloud-infrastructure, messaging-gateway, language-model and WhatsApp/Meta providers); government orders or regulatory changes (including AI regulation in Israel, the EU or the US); or restrictions imposed by platform owners (for example: suspension of access to the WhatsApp Business API).

22.1 Non-material changes

Fleuraby may from time to time update non-material terms. Such changes take effect upon their publication on the site.

22.2 Material changes

A material change (including a price change during a period paid in advance, a material change to the scope of the Service, a significant reduction in rights, or a material change to the Privacy Policy) will take effect no earlier than 30 days from the date a notice is sent to the email address or WhatsApp number registered with us. During those 30 days, the Customer may terminate the engagement without penalty and receive a pro-rata refund for a period paid for and not used.

23.1 Assignment

The Customer shall not assign the contract without Fleuraby's prior written consent. Fleuraby may assign the contract in the context of a merger, restructuring or sale of operations, provided that the Customer's rights are not materially impaired.

23.2 Notices

Notices under these Terms shall be given in writing: to Fleuraby — at ofir@fleuraby.com; to the Customer — at the email address and/or WhatsApp number registered in the account. A notice is deemed delivered within 48 hours of being sent.

23.3 Waiver

A delay or failure to enforce a right under these Terms does not constitute a waiver of it.

23.4 Entire agreement

These Terms, together with the Privacy Policy and any separate signed agreement, constitute the entire agreement between the parties, and supersede any prior agreement, representation or understanding.

24.1 Governing law

These Terms are governed by the laws of the State of Israel, without conflict-of-laws rules that would lead to the application of the law of another jurisdiction.

24.2 Jurisdiction

Exclusive jurisdiction over any dispute arising out of or relating to these Terms or the Service is vested solely in the competent courts of the Tel Aviv–Jaffa district, Israel.

24.3 Language of the agreement

The binding version of these Terms is the Hebrew text. If a translation into another language is published, it is provided for convenience only, and in the event of any inconsistency — the Hebrew version prevails.

If any provision of these Terms is held to be invalid or unenforceable, it shall be interpreted so as to give effect to the parties' intent to the maximum extent possible, and the remaining provisions shall remain in full force. Section headings are for convenience only and shall not be used for interpretation.

For any question or comment regarding these Terms of Use, the Privacy Policy or the Service:

Fleuraby
Shurani Ofir (Osek Patur / exempt dealer), Business No. 304867716, 8 HaAlonim Blvd, Apt. 80, Be'er Ya'akov
Email: ofir@fleuraby.com
WhatsApp: +972-50-360-4140
Website: www.fleuraby.com